CertWorthIt analyses 362,748 job ads in 10 countries to reveal how often employers name PMP, CCNA, CompTIA and AWS certifications.
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Get ListedCertWorthIt is a data research site built around one narrow, practical question: is the certificate worth it? Instead of repeating vendor marketing claims or anecdotal forum advice, the platform counts how often real employers name a credential inside their job ads, then publishes that share for every role and market it tracks. The friction it removes is familiar to anyone weighing professional development spending. Course providers promise career gains, bootcamps promise salary jumps, and hiring managers rarely state publicly which certificate actually carries weight in a screening process. CertWorthIt answers with percentages harvested from 362,748 job ads gathered across 10 countries through the Adzuna API, with 78 certifications covered at the time of writing.
The audience is job seekers, career switchers and training budget owners who want evidence before committing money and months to an exam. Coverage is organised into fields such as cybersecurity, cloud and DevOps, data and analytics, IT support and networking, project management, AI, and agile and Scrum, and the whole catalogue is browsable from an alphabetical index of 40 certificates running from AI-901 to SSCP. Every figure on every page links back to its source, and a dedicated methodology page explains how the counts are produced.
A typical session starts with one of three entry points: a certificate, a job, or a country. The header search resolves a credential name immediately, while the Start from your job list presents eight common roles with their most-named certification already attached, such as network engineer with CCNP at 20 percent, system administrator with ITIL at 7.8 percent, and data engineer with the Databricks certification appearing in 173 of 21,791 ads.
Readers who want guidance instead of lookup can open the four question quiz, which begins from the job rather than the credential. Those after a broader view use the report builder, selecting a market, an experience band such as no IT experience or three plus years in the field, and a goal such as first job, career switch or promotion. The report renders in the browser without account creation. Only when the email option is chosen does the flow request an address, and the page then discloses that the report text is produced with AI analysis of Adzuna job ads and checked automatically. Day to day use stays light: readers return for updated country rankings, newly published certificate pages and the monthly movement summary.
CertWorthIt is aimed first at individual job seekers and career switchers, particularly people entering IT support, cybersecurity, cloud or project management from another field. A second group includes early-career practitioners choosing between vendor certifications and broader industry credentials. Recruiters, learning and development teams and journalists form a smaller but relevant audience that needs documented evidence rather than vendor claims. The prose is written for readers without a statistics background, while the source-linked tables satisfy people who work with data professionally.
Alternatives include vendor certification pages, which describe exam objectives but never publish employer demand, general job boards that list vacancies without aggregating credential mentions, and course marketplaces that rank programmes by enrolment rather than hiring outcomes. CertWorthIt differentiates itself by publishing one source-linked number per credential per market, and by openly showing where popular course certificates trail both industry certifications and plain skills in the same set of job ads.
