Kinetic Pricing helps B2B SaaS teams model the revenue impact of price changes and test prices with their own users through proven research methods.
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Get ListedKinetic Pricing is a self-serve pricing research platform that helps B2B SaaS teams determine what their product is really worth to customers. It replaces expensive consultants and guesswork with a structured workflow: model the revenue upside of a price change, test that price with the company's own users using validated research methods, and keep every decision attached to the evidence that produced it. Built for founders, product managers, and growth leaders, the platform pairs an interactive simulator with four established market research techniques, making pricing analysis accessible to teams that do not have a dedicated pricing analyst.
Revenue simulator: The homepage's interactive simulator calculates the potential monthly recurring revenue change when moving from a current price to a proposed price. Users input current price, number of paying customers, proposed price, and expected retention, and the tool instantly shows the change in MRR, the break-even retention rate, and the annualized revenue impact.
Four pricing research methods: Each study type maps to a specific decision. The Price Range Finder (Van Westendorp) identifies the credible price range. The Price Point Tester (Gabor Granger) measures purchase intent and modeled revenue across different prices. The Feature Value Ranker (MaxDiff) reveals which benefits buyers value most. The Package and Price Builder (Conjoint) evaluates price and feature trade-offs together.
Bring your own users: Kinetic does not recruit participants. The platform generates a mobile-optimized survey link that can be emailed to a mailing list or shared within an app. This keeps the research grounded in the actual target market and dramatically lowers the cost compared to panel-based studies.
Decision workspace: Kinetic Pro organizes studies, scenarios, decisions, and outcome checks into a single workspace. A price change can be saved as a formal decision with the supporting study attached, and follow-up checks can be scheduled to review the impact after implementation.
Deterministic analysis: The platform uses deterministic curve intersections, meaning identical inputs always yield identical outputs. This makes results easy to audit, share, and defend to stakeholders.
Fast and affordable: The tool advertises a 10-minute setup time, requires only around 15 valid responses, and eliminates consultant fees, with one-time studies starting at $149 and unlimited studies available through a $99-per-month Pro subscription.
The first step is defining the context: the product, the target segment, and the pricing decision under consideration. From there, a user picks the appropriate study method and is guided through setting up the survey. Once the survey is configured, Kinetic produces a shareable link that the user distributes to their own customers or audience. Responses come in and the platform builds charts and curves in real time, showing the optimal price point and the range of acceptable prices. When enough responses have been collected, the system returns a clear verdict with a recommended price, a range, and a plain-language explanation that can be used to decide whether to make the change.
The platform is designed for B2B SaaS founders and product teams at early-stage startups that are preparing to change pricing and need evidence to support the move. It also serves agencies and consultants who want a self-serve pricing research layer to offer clients, as well as established SaaS companies that prefer continuous price optimization over one-off adjustments. Anyone without a background in market research can use the guided process to obtain a defensible price recommendation.
